Jun 18, 2019
We’re investing more funds and bringing in new partners to expand the reach and impact of our Neighbourhood Scheme in Faraday, Southwark, giving more children access fresh fruit and vegetables and helping reduce local rates of child obesity.
Over the next three years, we’re growing our scheme to help 1,900 more local children achieve and maintain a healthy weight. To do this, we’ve just invested an extra £1.2 million and expanding into the neighbouring wards of North Walworth and Camberwell Green.
Along with achieving more impact through the expanded geography, Alexandra Rose Charity will also use the additional funds of over £1m to test different price points and widen the age range of children eligible for vouchers to include children up to Year 6. The Charity is also exploring the use of an app to help streamline the scheme, and developing its voucher distribution network and building on its partnerships with 11 food market traders in East Street Market.
Funding will also go towards introducing community-led social support project Parents and Communities Together (PACT) into the scheme. With the support of £186,799, PACT will pilot its new 'Cook, Eat and Take Away' project – a weekly community cooking club where local parents come together to cook and eat healthy food, take a meal home to their family and store the rest for later in community freezers.
Finally, as part of the expansion, we’ve also brought in The Social Innovation Partnership and Shift Design to develop a collective impact framework for the Scheme. This will ensure better data analysis of how the fruit and veg voucher scheme leads to calorie substitution in children’s diets and a reduction in children’s weight. It will also aim to tell us more about how Rose Vouchers help change food habits in home eating environments, including how the fruit and veg is cooked and consumed, plus how changes to families’ shopping habits lead to sustained behaviour change.
Since December 2017, we’ve worked closely with different partners on our Faraday Neighbourhood Scheme, layering coordinated initiatives in one of Southwark's areas with the highest levels of deprivation. In that time, the scheme has engaged with over 440 families to help their children reach a healthier weight, as part of our childhood obesity programme.
"The initial launch of the Rose Vouchers project opened up new relationships for Alexandra Rose Charity and us at Guy’s and St Thomas’ Charity, with the Market’s Team and 1st Place Children’s Centre who have become of the backbone of the project locally. Families on the scheme not only have access to more fruit and veg to be able to cook healthier meals from scratch, they also show more financial resilience", said Carole Coulon, Portfolio Manager on the scheme.
"We’re excited that through the expansion we’ll be able to reach more families, more distribution partners, and continue working together for the next three years.”
“We’re thrilled to be expanding our work in the Faraday area with the support of Guy’s and St Thomas’ Charity. We’ve seen fantastic uptake of the scheme from local families and our project partners at 1st Place Children’s Centre and East Street Market are already seeing the impact. Over the next three years we’re excited to see how, by scaling the scheme, we can enhance the impact of the work and support more families to access a healthy diet while also supporting the local food economy” said Alexandra Rose’s Chief Executive, Jonathan Pauling.
As the scheme grows, we’re continuing to learn how best to coordinate with our range of partners across the rich mix of projects; sharing lessons and adapting to keep driving the ambitious impact we want to see.
15 May, 2019
In partnership with responsible investment charity ShareAction, we are launching ‘Healthy Markets’ – a campaign to harness the power of the investment system to create and support healthier food options for consumers.
23 April, 2019
Every two months, our Director of Funding, Jon Siddall, will be sharing highlights of what we’ve been up to across our portfolio of programmes at Guy’s and St Thomas’ Charity.
18 April, 2019
We have partnered with the School for Social Entrepreneurs on a new scheme to support local social enterprises and others in delivering new ideas and projects that can help us tackle child obesity and multiple long-term conditions.